Cryptocurrency is becoming more popular with each passing day. You can’t go long without seeing an article explaining how to invest in cryptocurrency or some news about another new cryptocurrency coming out.
And yet, many people are still confused about what exactly cryptocurrency is all about. Cryptocurrency influencers can be an approachable, fun source for those who may not quite understand confusing crypto concepts.
- Following cryptocurrency influencers may help you learn more about a complicated, ever-changing financial topic.
- Influencers are an accessible resource for crypto-related news and information, but their advice can only go so far in relating to your personal finance needs.
- Many of the influencers on this list have popular X (formerly Twitter) accounts, active YouTube accounts, or both.
- Should any of these influencers promote a specific product they have a relationship with, there are FTC rules that require them to disclose their relationship.
- If you’re struggling with finances and looking for solutions, you may first want to focus on saving and investing money into something that you understand.
What Is a Cryptocurrency Influencer?
Influencers are experts or celebrities who have built a social media audience of loyal followers that frequently tune in to what they have to say about specific topics—in this case, cryptocurrency.
Cryptocurrency influencers can make money in a variety of different ways, ranging from paid sponsorships to promoting their own educational products. When it comes to their overall success, it’s often measured by their track record and audience size.
Who Are the Cryptocurrency Influencers Worth Following?
Trying to find reliable crypto information can be stressful at times, especially when there are so many cryptocurrency scams popping up. It’s important that you follow the right people in order to learn the right information. Here are 10 trusted cryptocurrency influencers who are worth a follow. All follower counts are as of Aug. 16, 2023.
Vitalik Buterin, @VitalikButerin
- Follow on: X (formerly Twitter)
- Tips on: All things cryptocurrency
No list of cryptocurrency influencers could be complete without mentioning the co-founder of Ethereum. Remarkably, Vitalik is one of the youngest crypto billionaires. Not only is he respected for being the co-founder of Ethereum, but he’s also known for the Bitcoin Magazine.12 With 4.9 million followers on X as of Aug. 16, 2023, Vitalik is a cryptocurrency influencer that you must follow.
Michael Saylor, @saylor
- Follow on: X
- Tips on: Bitcoin news and updates
Michael Saylor is one of the more prominent figures in the cryptocurrency space. With three million followers on X as of Aug. 16, 2023, Saylor is known for his daily updates on what’s happening with Bitcoin. He began investing in Bitcoin as the chairman of MicroStrategy Incorporated (MSTR), one of the first institutional buyers.3 Saylor has become one of the most famous crypto influencers in the past decade.
Andreas M. Antonopoulos, @aantonop
With more than 757,000 followers on X and 323,000 subscribers on YouTube as of Aug. 16, 2023, Antonopoulos is well known for sharing his insights on cryptocurrency and explaining the basics of blockchain technology. Antonopoulos goes into detail about how cryptocurrency works, and he often goes live on YouTube to answer reader questions about what’s happening in the space. Note that as of April 2023, Antonopoulous has publicly stated he no longer posts to his X account.
Ben Armstrong, @BitBoy_Crypto
Ben Armstrong is best known for his BitBoy Crypto YouTube channel, with 1.45 million subscribers and 1 million followers on X as of Aug. 16, 2023. In a popular video, he shares how he would invest $1,000 into cryptocurrency. The BitBoy Crypto channel provides frequent live streams and updates on what’s happening in the crypto space so that you can always stay informed.
Layah Heilpern, @LayahHeilpern
Layah Heilpern has over 622,000 followers on X as of Aug. 16, 2023, where she often gives her takes on the benefits of cryptocurrency. For example, in a well-liked post she mentioned how the best way to make money in crypto is to do the opposite of what everyone else is doing. Heilpern also wrote a book on Bitcoin and has her own YouTube channel with 435,000 subscribers as of Aug. 16, 2023.
Lea Thompson, @Girlgone_crypto
Thompson is known for her entertaining and engaging cryptocurrency content. Her X account has over 225,000 followers while her YouTube channel has over 16,000 subscribers as of Aug. 16, 2023. Thompson creates helpful YouTube videos, including a series where she explains crypto topics (Ethereum 2.0, DeFi, hardware wallets, etc.) in two minutes. She also has a crypto minute video every week to keep her audience updated with what’s happening in the cryptocurrency space.
Crypto Jebb, @CryptoJebb
Jebb believes that Bitcoin is the new gold. The Crypto Jebb YouTube channel has 221,000 subscribers as of Aug. 16, 2023, and he explains what’s happening in the Bitcoin space. Jebb often provides technical analysis for Bitcoin if you’re interested in immersing yourself in the topic.
Natalie Brunell, @Natbrunell
Brunell has over 305,000 followers on X as of Aug. 16, 2023, as well as a YouTube channel, “Coin Stories,” where she interviews experts in the field. One of her most popular interviews is with Michael Saylor, where they question if Bitcoin is electricity or fire.
Anthony Pompliano, @APompliano
Anthony Pompliano has 1.6 million followers on X as of Aug. 16, 2023, where every day he shares crypto news to inform his audience. “Pomp,” as he calls himself, sends a daily newsletter filled with insights on finance and tech to hundreds of thousands of investors. He also has a YouTube channel with 536,000 subscribers as of Aug. 16, 2023, where he gives daily crypto updates.
Ivan on Tech, @IvanOnTech
With 501,000 subscribers on YouTube and more than 410,000 followers on X as of Aug. 16, 2023, Ivan on Tech is one of the more popular cryptocurrency influencers on this list. Ivan publishes crypto analyses and tutorials on his channel, including a helpful video on how you could create your own form of cryptocurrency in 15 minutes.
Cryptocurrency influencers must know how the technology works and stay aware of any relevant news about the crypto space. To become an influencer, you will need to fully understand what investing in cryptocurrency is all about. Then, simply choose a social media platform (Instagram, YouTube, TikTok, X, or a mix of any of these) where you can provide your unique insights.
Many cryptocurrency influencers give predictions and share their thoughts on what’s happening in the space. You have to look at their track record and history to determine whether or not they’re legitimate. It’s also important to remember that the cryptocurrency space is highly volatile, making it nearly impossible to predict what exactly is going to happen next.
You can share your opinions on cryptocurrency via social media. However, if you’re promoting a product as an affiliate, you have to disclose your relationship with that sponsor to your audience to avoid any potential issues with the Federal Trade Commission (FTC).4
The Bottom Line
Following cryptocurrency influencers may help you learn more about a complicated, ever-changing financial topic. Influencers are also a great way to stay on top of crypto-related trends.
That being said, if you’re struggling with finances and looking for solutions, you may want to focus on saving and investing money into something that you understand first. You may also want to consider working with a trusted financial advisor. Influencers are an accessible resource for crypto-related news and information, but their advice can only go so far in relating to your personal finance needs.
